10 LMS Marketing Strategies That No Company Can Live Without
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10 Marketing Strategies That No LMS Company Can Live Without

Date January 22 2019
Time 1:00 pm EST
Duration 60 Minutes
The webinar 10 Marketing Strategies That No LMS Company Can Live Without is sponsored by eLearning Industry and presented by Gordon Johnson, a marketing leader in the corporate L&D industry for over twenty years. In this webinar, Gordon will share the 10 marketing strategies that you have to execute to be successful in LMS market!
10 LMS Marketing Strategies That No Company Can Live Without
Speaker Gordon L. Johnson
Gordon L Johnson has been a marketing leader in the corporate L&D industry for over twenty years with the last ten years dedicated to marketing learning technologies.

Gordon’s specialty is developing transformative marketing strategies that generate qualified sales opportunities, employing the latest digital marketing channels coupled with traditional techniques to achieve industry-leading brand awareness, widespread web presence, and high-impact value propositions.
by 10 LMS Marketing Strategies That No Company Can Live Without Presented by 10 LMS Marketing Strategies That No Company Can Live Without

10 Marketing Strategies That No LMS Company Can Live Without

Is your current marketing strategy falling short of the sales goals that you have to achieve? Join Gordon L. Johnson, the LMS marketing expert, to learn the 10 marketing strategies that you have to execute to be successful in such a competitive marketplace.

Join this webinar to:

  • Know where your buyers are looking and make sure you’re there.
  • Uncover your hottest leads by paying close attention to who hits your website.
  • Learn that customer success is more important than great marketing.
  • Resist the powerful urge to focus your efforts on more and more leads.
  • Exhibit at conferences, but only in moderation.
  • Invest heavily in developing a killer value proposition.
  • Put time into analyst relations. It's your best word of mouth.
  • Conduct demo webinars to generate high-quality leads.
  • For long-term success, make every email add value.
  • Avoid ad-hoc content at all costs.
It’s so easy to get sucked into expensive, high profile campaigns and marketing programs with urgent deadlines. Most marketers usually neglect the “blocking and tackling” that’s the foundation of every great marketing program. Inevitably, this leads to peaks and valleys in sales and one heck of a roller coaster ride.
Requirements
  • Hardware: Windows (1.4 GHz Intel Pentium 4 or faster/equivalent) or Mac (1.83 GHz Intel Core Duo or faster) and 512 MB of RAM (1 GB recommended)
  • Operating system: Windows 10, 8.1 (32-bit/64-bit), Windows 7 (32-bit/64-bit) or Mac OS X 10.9, 10.10, 10.11, and 10.12
  • Web browser: Microsoft Internet Explorer 9 or later, Microsoft Edge, Mozilla Firefox, Apple Safari and Google Chrome
  • Internet connection: Broadband (1 Mbps+) recommended
  • Software: Web browser plugin (will be prompted to install)