Practical Approaches To Determine The ROI Of eLearning - Using Kirkpatrick’s Model Of Training Evaluation

by EI Design

This eBook, Practical Approaches to Determine the ROI of eLearning - Using Kirkpatrick’s Model of Training Evaluation, focuses on providing practical approaches and tips for organizations to measure the effectiveness of their online training. It also features a case study that demonstrates how businesses can improve the ROI on their training spend by using these approaches.

Key Chapters

  1. Section 1

    What is Return on Investment (ROI) on corporate training?

  2. Section 2

    - What ROI methodology can you use?
    - What is Kirkpatrick’s model of training evaluation?
    - What is Kirkpatrick–Phillips evaluation model of training?

  3. Section 3

    How can you practically use these models of training evaluation and determine the ROI?

  4. Section 4

    What are the tips that can be used to maximize the ROI?

  5. Section 5

    Case Study

Many of us may be familiar with Kirkpatrick’s model of evaluation. In today’s context, adding Phillips’ ROI calculation as the fifth level makes this framework more useful and relevant to compute the ROI on your training spend.

Can you think of an eLearning professional who doesn't want -or need- to get practical on determining the ROI of an online training project? This is what gives value to the eBook composed by EI Design. It's based on the famous Kirkpatrick's model of training evaluation, but the authors put in more than that. Starting with the definition of ROI on corporate training, what methodology you can use for it, then explaining the aforementioned model and the Kirkpatrick-Phillips evaluation model of training, getting into the practical use of the two models, and lastly, offering some tips to maximize ROI. This edition aims to lead its readers to a better ROI on their training spend.

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Christopher Pappas
Founder of The eLearning Industry's Network