What The Best LMS Websites Do...And You Don't

Lynne is the president of Lone Armadillo Marketing. She's managed campaigns for Avis, HP, and Bank of America, and has been the Marketing Director for service and software solutions in the Learning, Talent, and HCM fields. She focuses on helping companies solve business problems leveraging digital and strategic marketing. This includes business KPIs, such as increased leads, decreased CPA and improved LVC, as well as supporting internal L&D departments to improve engagement. She was cited by the NY Times for innovations in marketing. Gordon has been a marketing leader in the corporate L&D industry for over twenty years with the last ten years dedicated to marketing learning technologies. Gordon’s specialty is developing transformative marketing strategies that generate qualified sales opportunities, employing the latest digital marketing channels coupled with traditional techniques to achieve industry-leading brand awareness, widespread web presence and high-impact value propositions.