Experienced Digital PR Strategist, Content Writer, and Tech Enthusiast. Published on StartUp Growth Guide, Techopedia, Readwrite, Infosecurity-magazine, HackerNoon, and more.
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The article discusses the importance of effective branding for small businesses to distinguish themselves in a competitive market. The article provides insights on how small businesses can develop a strong brand identity by focusing on their target audience, and creating a unique brand voice and persona.