10 Tips For Creating The Perfect eLearning Website

How To Create An eLearning Website
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Summary: Want to create an impactful eLearning website but don’t know where to start? Read all about 10 essential tips that you can implement.

How To Create An eLearning Website

We have easy access to a plethora of information, all thanks to mobile devices and internet connections. From food delivery to the share market, if we want to learn about anything, we go online. Basically, the internet is like a never-ending book, everything is at our fingertips. But, there is also so much ambiguous information on the internet, and you might not know what is authentic. This is where eLearning websites enter. The eLearning market is estimated to surpass $243 billion in 2022.

3 Types Of eLearning Websites

Online learning platforms, eLearning marketplaces, and eLearning web conferencing software are 3 types of eLearning websites. They are becoming quite popular amongst the masses.

To give you a basic idea about the difference between these types of websites we have added a brief description.

  1. Online learning platforms
    These websites follow a “be your own teacher” approach. These platforms serve content remotely. Students get to learn independently, at their own pace while tracking the progress as they move forward. The content is in the form of videos, blogs, PDFs, etc.
  2. eLearning marketplaces
    These platforms follow a one-to-one approach with educators via online classes. They provide the students with the option to choose their courses and teachers as per their needs. Gamification, quizzes, and progress tracking are some of the interaction methods.
  3. eLearning web conferencing software
    These platforms are used to facilitate online learning for large groups. On this platform, people need to join in order to interact with fellow learners. These platforms are quite popular in universities and similar educational establishments that want to engage large masses.

10 eLearning Website Development Tips

In order to ensure that you follow the best practices for your eLearning website development, we have compiled a list of tips that will help you out.

  • Find and study your target audience
  • Create great content
  • Engage good educators
  • Conduct regular assessments
  • Implement a reward system
  • Offer certificates
  • Make sure your UI is user-friendly
  • Get feedback and ratings
  • Use a multi-language approach
  • Promote your eLearning platform

Let’s discuss these 10 tips in detail!

1. Find And Study Your Target Audience

Before you work on developing an app or website for your eLearning platform, you should analyze your audience.

Think hard about what your niche is and ask the questions:

  • Who do I want to target?
  • How can I possibly improve the skills and knowledge of users coming on your platform?
  • How will technology help them engage?
  • What are people interested in learning or what interests them?
  • What will the age group and their demographic attributes be?

Once you have the answers to these questions, you will be able to make a road map based on your requirements and needs.

2. Create Great Content

Before you start with the eLearning website development, make sure that you have all the prerequisites and the relevant content. Your users should not come to an empty platform, there should be information for them to learn like images, texts, audios, infographics, videos, slides, etc.

All these things should add value, as people perceive information differently. Variety, along with gamification, can help you gain more users as these have become prominent methods to educate students without boring them to death.

3. Engage Good Educators

Once you have the content, make sure it is delivered by skilled educators. You can partner with teachers from different countries to create a unique brand image (e.g., a French teacher for French language classes). Try to get teachers who are the best in their field on board; this will serve as an additional marketing tool. For example, MasterClass hosts prominent teachers like Marc Jacobs, Jane Goodall, Margaret Atwood, Armin van Buuren, Steve Martin, Anna Wintour, and many more. They are experienced and top experts in their field.

4. Implement A Reward System

When someone appreciates our efforts, we tend to do more. The same goes for students, when they feel like their efforts are noticed and praised, they put in more effort to perform better. You can have a reward system in place for completing chapters by treating them as levels; have badges, rankings and quiz games to make it fun.

 5. Conduct Regular Assessments

eLearning platforms should help students analyze and track their performance to make effective use of assessments. Pop-tests or quizzes are an interactive way of testing students on the material they’ve covered thus far. When providing the results, instead of going for plain marks, share their strengths and weaknesses. This will help students focus on their weak points

6. Offer Certificates

Certificates after course completion help students’ self-esteem. It can also help give them good prospects as their skills and knowledge will be backed up by verified certificates. If you are opting for a custom web development solution, you can even add a leaderboard system to make it a bit more fun and competitive for the best-performing students. Whoever comes out on top can get an honors certificate or a discount on other courses.

7. Make Sure Your UI Is User-Friendly

Visuals always speak louder than words. The usability of your eLearning space and its User Interface can make or break your platform. Make sure you follow a minimalistic theme with easily-accessible interface elements. Try to keep it simple, as students might get distracted if there are a lot of unnecessary elements on the screen.

 8. Get Feedback And Ratings

You have good content, good teachers, and a great UI. However, if you are still facing issues, then getting feedback and reviews from the students can help you tackle the issue at its core. Stars and teacher ratings from students will help you gain insight into how students and educators actually interact. All these steps can help improve your eLearning space.

9. Use A Multi-Language Approach

If your platform is on an international level, then you have to follow a multi-lingual approach. People are more comfortable using their native language. If you provide the ability to switch between languages, then the platform may grow into something bigger than you expected.

10. Promote Your eLearning Platform

Online promotion is one of the main aspects of any business in this modern world. Promotional strategies for online marketing via social media channels, SEO, SMM, etc. will help build your brand image and reach out to the masses. But apart from that, you should include both online and offline approaches.

Conclusion

If you want to enter the eLearning market, make sure that you keep the above 10 tips in mind. Managing and successfully running an eLearning platform requires lots of attention. Studying your niche market will help you understand what you need in order to make sure that you provide valuable content to your target audience.

Originally published on March 15, 2020