eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
How To Effectively Convert Face-To-Face Instructor-Led Training Into Online Training
Instructor-Led Training
June 25, 2014

How To Effectively Convert Face-To-Face Instructor-Led Training Into Online Training

We have been using the power of stories in professional learning for several years now. I am going to share a case study that highlights how we effectively converted face-to-face Instructor-Led Training (ILT) to online training learning using storytorial as our learning strategy. What is really interesting is that the aimed business gain that was evading us during the ILT training was met after we made this story based online conversion.
by Asha Pandey
Muddling Through Moodle
Corporate eLearning
June 24, 2014

Muddling Through Moodle

For a company considering an LMS solution, spending $100,000 annually can cause sticker shock. In return, the organization receives an untried delivery channel to host, track, and report on the training content delivered to employees, distribution channels, and customers. Alternatively, many Software as a Service (SAS) LMS solutions have a cost-per-registered user model that seems affordable when you have a limited number of users, but can ramp up to be a very pricey annual expense if you have a large user base.
by Dan Keckan
SweetRush Gamification Cocoa Trivia
Game-Based Learning
June 24, 2014

How a Gamification Developer Games Its Employees

As a company offering gamification and games-based learning services, we believe it’s essential that we “walk the talk” and offer new and exciting ways to engage our employees. So, how do you gamify a gamificator? SweetRush’s director of technology, Misha Milshtein, takes you on an in-depth tour of Cocoa Trivia, a gamification experience for employee engagement.
by Misha Milshtein
Top 10 eLearning Content Development Companies For 2014
eLearning Companies
June 23, 2014

Top 10 eLearning Content Development Companies For 2014

Driven by a high volume of requests by HR Managers and Training Directors, last August we published the Top 10 eLearning Content Development Companies for 2013. Since eLearning Industry is rapidly evolving, it is high time to publish the Top 10 eLearning Content Development Companies for 2014. Surprisingly enough, the resemblance between the two lists is weak; 7 out of 10 companies included in the Top 10 eLearning Content Development Companies for 2014 are new additions!
by Christopher Pappas
Blended Learning Models
Blended Learning
June 19, 2014

Mix It Up with Blended Learning

Tired of the same old next-driven online training snooze fest? Well, mix it up! Blended learning can be very beneficial to your employees - and a welcome break from mindlessly clicking through a training course alone at their desks. Combining online and in-person learning creates a collaborative learning experience and allows for open communication.
by Stephanie Ivec
Manage Subject Matter Expert Time Like an E-Learning Pro
eLearning Project Management
June 19, 2014

E-Learning Secrets: Managing Subject Matter Expert Time, Part One

From an Instructional Designer’s perspective, Subject Matter Experts (SMEs) are the e-learning team MVPs. They bring the valuable expertise and insights, those raw materials that can be transformed into thought-provoking scenarios and engaging activities. Yet they are also often highly respected players with demanding jobs in the business, with little experience developing e-learning. How can you manage and maximize your SME’s time like an e-learning pro? In this two-part series, we’ll show you how.
by Catherine Davis
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