eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
July 2, 2016

Usability And User Experience In Training

It is not difficult to find entities that invest budget, resources, and equipment in the digitization of training content, with results that are far below the expected return on investment. Experts say that the contents are correct and adequate; programmers have achieved a robust and secure platform, and tutors do a proactive monitoring of students. However, there is something that still does not work, and users do not come to the platform to complete their training. What problems might be taking place? It is likely that usability and user experience on the platform and online courses are not appropriate to the needs, expectations, and knowledge of the user.
by Leticia Lafuente López
June 29, 2016

5 Ways To Promote Negotiation Skills Through Corporate eLearning

As Carrie Fisher, the Hollywood actress, once said: “Everything is negotiable. Whether or not the negotiation is easy is another thing.” Negotiating is a skill that many people never really develop, despite the fact that it can be used in virtually every aspect of life. One of the most notable uses is on the sales floor. In this article, I’ll highlight 5 ways to promote negotiation skills through corporate eLearning.
by Christopher Pappas
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