eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
June 17, 2016

Considering Buyers And Users: Create eLearning’s Novel Learning Management System Approach

What do you do when you need a Learning Management System (LMS) to train patients, doctors, and nurses across the world, in up to 67 languages across all time zones, on how to use data capture and patient compliance technologies to remain Good Clinical Practice compliant? You look for eLearning course building tools that can help you do these things, right? Enter Create eLearning.
by Bob Little
June 15, 2016

eLearning Corrective Feedback: Importance And Approach

“If you don’t know what went wrong… how will you fix it?” is an often repeated mantra. This applies to feedback about a specific initiative being reviewed, and is equally relevant to eLearning environments, where the provider of feedback and its recipient are often physically distant from each other. Here is the challenge, however: How do eLearning designers provide corrective feedback in a setting where they have not met or physically interacted with the learners? In this article, we will look at the importance of providing corrective feedback to learners. We will also review some of the approaches recommended for providing formal corrective feedback. Lastly, we’ll review best practices for ensuring successful feedback sessions.
by Marina Arshavskiy
June 14, 2016

We Need A Workplace Performance Focus - Now

If you’ve been listening to organizational Learning and Development (L&D) chatter in the last few years, you’ve begun to hear more and more talk about “performance”. Vocal authorities in the Learning and Development field are recommending we avoid building traditional training courses just because someone asks for one in favor of looking for more holistic “workplace performance solutions”. What does looking for workplace performance solutions mean, exactly? Does it even make sense for people whose traditional mission has been to develop instruction to go outside of that mission? In this and follow-up articles, I’ll explain the types of analysis work that Learning and Development people can use to determine what is causing the types of problems that cause people to come to us saying “We need a course!”.
by Patti Shank, PhD
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