eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
July 30, 2015

Engage Your Learners with Digital Storytelling

“What’s the story, morning glory? What’s the word, hummingbird? Have you heard about Hugo and Kim?” These lyrics from the classic musical Bye Bye Birdie reflect our natural desire for stories and news. Storytelling itself is an age-old art form, but digital storytelling… now that’s big business today. Incorporating digital storytelling into your eLearning content can help you increase learner engagement.
by Stephanie Ivec
July 30, 2015

Trust And Online Training As A Two Way Street

You and a partner face the same direction, one person behind the other. Your arms are crossed, and your eyes are closed. You begin to lean on your heels and eventually fall backwards, hoping the person behind you likes you enough to catch you before your head hits the ground. You’ve played this game before. It’s a trust test. But that trust has to be established before testing. When a new kid on the block enters corporate America or takes on new responsibilities in their role, building trust starts in online training. In this article I will explore the relationship between trust and online training and suggest 3 ways to make it stronger.
by Mitchell Causey
July 29, 2015

Active Learning In Online Training: What eLearning Professionals Should Know

Active learning is one of the most effective ways of learning indeed, but creating an online active learning environment requires careful attention. In this article, I’ll explain what active learning is, what are its best practices, and most importantly, how to integrate it into your online training course in order to increase your employees’ engagement, motivation, and performance levels.
by Christopher Pappas
July 28, 2015

Multiple Choice Questions In eLearning: What eLearning Professionals Should Know

Multiple choice is the most popular method of questioning, and it’s easy to see why. Rather than getting a 50/50 chance at choosing the right answer, as is the case with true or false questions, multiple choice involves a diverse range of variables that require insight, knowledge, and skill to answer correctly. In this article, I’ll delve into 4 best practices of developing multiple choice questions, and share 4 tips on how you can use them most effectively in your eLearning course.
by Christopher Pappas
July 28, 2015

Aligning Learning To Business

In order to align learning to business, Learning and Development has to understand what the business wants and needs and how to then deliver it. Read this article to find out how Towards Maturity's research is revealing the steps Learning and Development professionals need to take in order to partner for success with the business.
by Laura Overton, FCIPD, FLPI
July 28, 2015

Learnification Of Gaming

Gamification of learning is a well known concept; we use artifacts known from games to motivate people to learn. In this article I would like to discuss a contradictory idea: Learnification of gaming. Thinking about it I am wondering how we can better use games for by-the-way learning.
by Marek Hyla
July 27, 2015

Top 10 Text To Speech (TTS) Software For eLearning (2017 Update)

Need help finding the most effective text to speech software that will make your eLearning course an unforgettable experience? Text to speech software has become an integral part of contemporary eLearning courses. Text to speech software provides the answer to a considerable number of learning issues including learning difficulties and literacy skills development. It also constitutes a tool that makes the life of auditory learners much easier. In this article, I’ll present the top 10 text to speech software for eLearning.
by Christopher Pappas
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