eLearning Marketing Articles

Corporate eLearning

July 16, 2015

Employee Engagement Versus Employee Energy

I read a really interesting article recently from Chief Learning Officer (CLO) about minions. You know, those little yellow guys with the weird overalls and obnoxious, yet cute laughs. Even if you don’t have children, you can’t get away from advertisements featuring these minions. They are everywhere—on billboards, in television commercials, on t-shirts, and in CLO articles. So why is a respected learning organization like CLO writing about an animated children’s movie character? It’s all in the name of engagement.

by Stephanie Ivec

eLearning Market

July 16, 2015

Profitable Uses Of Online Learning In Higher Education

There are 4 distinct models of online learning in higher education: for-credit, research, pre-matriculation, and post-graduation. We researched the activities of 136 U.S. educational institutions, determined the relative frequency of the different models, and analyzed the results by funding source (public vs. private), enrollment, and endowment size. The results indicated that while two of the models are fairly broadly implemented, significant opportunities remain across all institution types in the other two models for differentiation and revenue generation.

by Scott Moore

eLearning Market

July 16, 2015

5 eLearning Platforms From An Affiliate’s Point Of View

This article aims to give some information about 5 eLearning platforms and the top strengths of each from an affiliate's point of view.

by Cristina-Maria Bălgărădean

Asynchronous Learning

July 15, 2015

Peer Coaching Builds Community And Improves Writing Skills In Online Courses

The use of peer coaching for term or research papers can help build community in the online classroom. This is also an effective way to address the recurring challenge, especially with academically underprepared post-secondary students and those for whom English is not the first language, of helping students to learn to write well.

by Dr. James W. Brown

Mobile Learning

July 15, 2015

How Carpet Testing Increased Our Educational Apps Downloads By 19%

We have arrived at a duh moment! Many. Times. Over. Learn how we improved app downloads by carpet testing our educational apps with kids.

by Charine Gey Van Pittius

eLearning For Kids

July 15, 2015

5 Things Parents Need To Know About Blended Learning

With schools jumping on to blended learning classrooms and BYOD teaching culture, parents of millennial students are finding it challenging to adapt to the changing contours of education. Most parents are confused about how to react towards using technology for teaching, especially because this learning model and schooling process bear no resemblance to their own school experience. If you are a parent of a kid who is studying in a "blended classroom" that uses "education technology tools", sit back and read our article on becoming a successful parent of a digitally-immersed student.

by Urvi Bhagi

Corporate eLearning

July 14, 2015

Positive Reinforcement In Online Training: What eLearning Professionals Should Know

Positive reinforcement in online training can not only increase an employee’s belief in their own capabilities to perform work tasks successfully, but also it can enhance their learning motivation and engagement. In this article, I’ll share 4 benefits of using positive reinforcement in online training, as well as 5 tips on how to use it more effectively.

by Christopher Pappas

Mobile Learning

July 14, 2015

What Are The Benefits Of mLearning? Featuring 5 Killer Examples

mLearning or Mobile Learning is fast becoming a significant part of training delivery for organizations, as tablets and smartphones are increasingly becoming the preferred mode of learning.

by Asha Pandey

eLearning Design and Development

July 14, 2015

How To Use Master Courses (Templates) To Deliver eLearning Faster

Under pressure to deliver more for less? Reusing elements from projects such as design, interactions, logos, look and feel, media, assessments, and content can really help you save time. Let’s look at how you can use Master Courses to create eLearning themes that will allow you to reuse these elements over and over again.

by Li Whybrow

eLearning Design and Development

July 13, 2015

12 Tips To Create Effective eLearning Storyboards

A storyboard is a map that guides eLearning professionals through every twist and turn of their eLearning course design. eLearning storyboards make the eLearning design and development process much more efficient, as they can not only help eLearning professionals to illustrate their ideas, but also to deliver engaging and visually rich eLearning experiences to their audience. In this article, I’ll share 12 tips that will help you create eLearning storyboards, so that you can effectively develop and communicate your eLearning vision.

by Christopher Pappas

Corporate eLearning

July 13, 2015

Learning And Performance Ecosystems: 5 Things Your Boss Wants To Know

Today, Learning and Development professionals have an uphill task of providing effective training that would enable employees not only “learn” but “apply learning on the job”. With global economic volatility, budget cuts are a reality and they are expected to continuously demonstrate a high ROI on the training investment.

by Asha Pandey

Corporate eLearning

July 13, 2015

Why Rich Media Matters For Learning And Development

Sometimes, when the budget gets tight, one of the places Learning and Development professionals think they can cut is graphic design. But the truth is rich media makes a big difference to the success of your corporate training programs, and you should care about how your programs look because they impact effectiveness.

by Jayme Jenkins