eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
October 22, 2019

eBook Release: Investing In Simulation Training To Learn In A Safe Environment - A Guide For L&D Professionals

You can design simulation training to give learners feedback on their actions in the experience. Whether you stop learners during the training or give them feedback at the end, a simulation can point out to learners exactly what they’re doing wrong so they can correct their behavior. But where to start, and how to start exactly?
by Christopher Pappas
October 22, 2019 | Sponsored

The Dilemma Of ROI And Learning: Why "Triple Bottom Line Of Learning" Is A Better Solution To Measuring The Benefits Of Learning

Over the past two years, we’ve felt a growing discomfort with the term ROI and the methods of measuring it for learning programs. We want to broaden and fully define the term as well as implement practical tools for measuring its many aspects. In this article, we look at the failings of traditional Return On Investment concepts, and then we offer a better way to define it.
by Gerald L. Zandstra PhD
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