eLearning Marketing Articles

Learning Management Systems

June 16, 2019

6 Reasons Why You Should Find A Value For Money LMS

Value For Money LMS and why you need to make the right investment. The necessity of Learning Management Systems is a foregone conclusion for many organizations. But with so many on the market, is there any way to be sure you’re getting the right one? In this article, I’ll discuss the importance of finding a value for money LMS.

by Christopher Pappas

B2B Lead Generation

June 16, 2019

How To Choose An eBook Topic That Fits Your Audience’s Needs

The topic of your eBook can be about anything; however, it must deliver useful information to your audience. In this article, I'll share 4 steps on how you can choose a specific, relevant and focused topic for your eBook based on your audience's needs.

by Philip Gavrilakis

Learning Culture

June 16, 2019

Editors' Choice

8 Corporate Learning And Development Myths To Debunk In 2019

All leading organizations know the importance of investing in professional training development programs. However, in 2019, organizations need to be aware of and take measures against some longstanding corporate Learning and Development myths that keep them from getting the most out of their training programs.

by Amit Gautam

Project-Based Learning

June 16, 2019

Learning Approaches In Data Science: Online Or Project-Based

Are you interested in taking a data science course? Are you wondering which learning approach is best for you: online or project-based? In this article, I go into detail about the pros and cons of each learning style.

by Gaurav Belani

Learning Management Systems

June 15, 2019

7 Tips To Define The Role Of An LMS In Your Online Training Strategy

What can an LMS do for your organization? How can it help improve your bottom line and employee productivity? In this article, I’ll share 7 tips to define the role of an LMS in your online training strategy.

by Christopher Pappas

B2B Lead Generation

June 15, 2019

5 Keys For Finding The Right Target Audience For Your eBook

The more accurate you’re about your target audience, the more focused you can be with your marketing strategy. But how do you select the right target audience for your eBook to deliver successful B2B content marketing?

by Philip Gavrilakis

Learning Management Systems

June 15, 2019

What Is An LXP And Why Is It Being Deemed Better Than An LMS?

It is normal for even the most hard-wearing and strong-standing eLearning trends and practices to go obsolete. An emerging technology has cropped up which promises better learning and training outcomes. In this article, we'll understand what an LXP is, and why is it being deemed better than LMS.

by Debadrita Sengupta

Custom eLearning

June 15, 2019

Custom Content Or Off-The-Shelf Courseware: Is There Something In Between?

This article is about editable courseware, and how it can be a beneficial option between the off-the-shelf courseware and the custom content. It discusses the advantages and disadvantages of all 3 options, and how you should take a look at your course catalog and see where you can benefit from each option.

by Cindy Pascale

Learning Culture

June 14, 2019

7 Tips To Cultivate A Proactive, Self-Starter Learning Culture

Do you need a team of go-getters who take it upon themselves to upskill and broaden their knowledge base? In this article, I’ll share 7 tips to develop a self-starter learning culture in your organization.

by Christopher Pappas

B2B Lead Generation

June 14, 2019

How To Generate B2B Leads With An eBook: 4-Step Guide For eLearning Companies

Creating an eBook is considered to be premium content, and it comes at a relatively low cost. How can you plan and market your eBook so that it's beneficial to your business? In this article, I share 4 steps to maximize your eBook content and generate B2B leads.

by Philip Gavrilakis

Educational Technology

June 14, 2019

Chinese Ed Tech Companies Take Off: A Perfect Storm Of Opportunity And Growth

In this article, we will provide an overview of 4-key Chinese Ed Tech companies and describe an incubation center the Chinese government sponsors to support the development of new innovative learning objects and solutions.

by Ronald J. Kantor Ph.D-PMP-CSM

Corporate eLearning

June 14, 2019

6 Effective eLearning Techniques For Large Enterprises

Creating a successful eLearning program requires techniques to engage your employees and contractors and help them retain knowledge. Large enterprises also need to be adaptable for different departments for a geographically-dispersed learner base. Here are 6 proven eLearning techniques for enterprises that work.

by Brian Casey