How To Automate eLearning Project Operations To Save Time And Money
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Ways To Automate eLearning Project Operations

Commonly, automation stands for minimizing or eliminating human interaction in a process.

What Do We Mean By eLearning Automation?

With the development of technologies, automation had an impact on every industry. We take many automated processes as a usual thing. For example, you sign-up for any software online, immediately receive a welcome email with your name included, and after making a purchase, the receipt is instantly sent to us. It’s a basic example of an automation process that includes email marketing and payments, but there is more in online learning.

The most common implementations of automation are quizzes generation, answers check, providing a student with immediate feedback and instantly showing results without human interaction.

The future of eLearning automation is behind Artificial Intelligence (AI), where the learning process will be personalized to each user and the system will adapt to students performance. We have talked about it among other eLearning trends for 2019.

Increase Performance With eLearning Platform Automation

Authoring Automation

Automation helps more effectively format and distribute content to users. For example, before starting a course, a student can take a quiz for the system to understand what areas the student is familiar with. The platform can then tweak the course modules according to the learner’s level of knowledge. Such an approach increases engagement and helps learner stay interested and move through the course quickly. Moreover, LMSs can generate quizzes and exams from your assessments and create a unique learning path for each student.

If we're talking about corporate training, automation can save managers and HR departments time as employees are automatically enrolled into the right training modules for them.

Automated Notifications And Feedback

You can automate announcements of new courses and modules as they are published to save yourself time on manual sending and students benefit in staying up to date. Educators can automatically be notified with who and when have passed or have failed the test, and immediately send their results.

In addition, learner satisfaction surveys can be held automatically and generate reports for you.

Create A Personalized Learning Experience

Automation of some eLearning processes don’t just save time and money, it can completely transform the learner experience and make it more personalized. We have seen personalization in work on YouTube and eCommerce industry, so it’s time to start implementing it in eLearning.

For example, the learner fails a quiz. After that, the system is triggered to send an email with some additional materials covering the topics a student has failed on. Moreover, a user of your eLearning platform can be enrolled to an additional course according to his final exam results. Students will have their own learning paths and can learn on their own pace.

Customer Service And Support

Modern technologies allow automating even such human tasks as support and Q&A. You can save yourself a lot of time and reduce the number of employees by creating a rich FAQ page or even a whole help center with search functions as we have done for a client.

In addition, chatbots can better customer satisfaction with an instant answer to questions.

Automated Report Delivery

It is possible to create an automated report delivery and moreover, in different formats. For example, you would like to have a monthly report of your course performance in PDF format and an Excel table with financial reports. In addition, they can be automatically sent to your inbox each month.

Customer Relationship Management (CRM)

The integration of your platform with CRM can bring your eLearning business to the next level, and we are not talking about just managing your customers. By monitoring learner performance and discovering patterns, CRM can bring valuable process automation.

For instance, if some of your students have abandoned learning on some module, CRM can detect that and send an email to users to encourage them to continue the course.

Customer Relationship Management allows to control the stages, students are on and interact with them with relevant information. This also provides students with personalized experience.

Final Thoughts

eLearning automation can save you time, money and create a personalized experience for your users. As a result, the performance of your course or training should increase and the learners get better results as the system optimizes their own pace and level of knowledge.

Originally published at elearning.adobe.com.

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