eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
Gamification Does Not Equal Games, It Equals Engagement And Innovation
Game-Based Learning
April 24, 2015

Gamification Does Not Equal Games, It Equals Engagement And Innovation

You have probably heard the definition:  Gamification is the concept of applying game mechanics and game design techniques to engage a target audience to change behavior, learn new skills or engage in innovation or problem solving skills. If an employee can learn new skills, be more engaged, and be innovative or increase problem-solving skills then why aren’t more companies embracing gamification? I believe some companies feel that gamification equals “games”, and they feel they don’t have time for their employees to play games. In this article, I am going to give two great examples of how gamification can change different types of training material and have a positive result.
by Anne Paine
Workplace Training Now Needs To Be More Flexible And Adaptive Than Ever
Corporate eLearning
April 24, 2015

Workplace Training Now Needs To Be More Flexible And Adaptive Than Ever

When I read that there is a “significant gap” between the skills and capabilities Learning and Development practitioners know they need compared to what they actually have, (according to latest research from the UK's Chartered Institute of Personnel Development (CIPD) and research organization Towards Maturity), it came as very little surprise. [1] Workplace training needs to be more flexible, adaptive and innovative as staff are taking the lead on their training requirements not the Learning and Development department.
by Mark Rose
Are We Living In An eLearning Revolution?
eLearning Challenges
April 23, 2015

Are We Living In An eLearning Revolution?

eLearning has gone through drastic changes since its conception. The past 10 years have seen eLearning’s implementation in academia and corporate America, now the seed has been planted for eLearning to spread into every aspect of learning. This article explores how guerilla eLearning content generators can be armed with sound eLearning knowledge to hasten eLearning’s inevitable world domination.
by Beth Wisch
Why E-learning Is A Smart Option
eLearning Benefits
April 22, 2015

Why eLearning Is A Smart Option

E-learning, or electronic learning, is becoming more and more with today’s technological advancements. It is considered one of the most practical, effective, and efficient methods for learning and education. It makes education easily available to a wider range of people from across the globe. E-learning can also help make learning a more fun, interactive, and interesting process.
by David Kasteler
5 Tips Τo Develop Mobile Learning Assessments
Mobile Learning
April 21, 2015

5 Tips To Develop Mobile Learning Assessments

Mobile Learning is becoming increasingly popular, both in formal and informal educational environments. While creating a mobile learning experience may require a different design approach, integrating effective mobile learning assessments is still an essential step in the process. In this article, I’ll share some tips to help you create mobile learning assessments that offer your learners a complete on-the-go mobile learning experience.
by Christopher Pappas
Dealing With Poor Employee Performance: Is eLearning A "Silver Bullet"?
Corporate eLearning
April 21, 2015

Dealing With Poor Employee Performance: Is eLearning A "Silver Bullet"?

According to a survey by international pollster Gallup, only 13% of the world's workforce is "engaged" at work. Out of a roughly 180 million employees in 142 countries polled, a staggering 63% responded that they were not totally committed to their work. Invariably, that "noncommittal" ultimately translates into poor performance. So what drives employees to perform poorly? What interventions can organizations put in place to deal with the challenge? And, is there room for eLearning and instructional design to deal with declining employee performance? This article is the first in a series about Dealing with Poor Poor Employee Performance. Check it out and learn some of the ways to improve poor employee performance.
by Marina Arshavskiy
Online Learning And Teaching: Why Teachers Are Critical To Students' Success
eLearning For Kids
April 21, 2015

Online Learning And Teaching: Teachers Are Critical To Students' Success

As another MOOC comes to a close, I have been thinking about the impact of technology on teaching and learning. Back in the early days of my online learning journey, teachers were afraid that moving education efforts online would eliminate the need for teachers. Some professors were hesitant to "teach online" because they felt they were teaching themselves out of a job, somehow proving that they were nothing more than grading machines and forum monitors. Some online instructors actually did nothing more than that and kept their jobs, which only made other teachers more fearful of the trend to move classes online.
by Heather MacCorkle Edick
Gamification-vs-Game-Based-eLearning
Game-Based Learning
April 20, 2015

Gamification vs Game-Based eLearning: Can You Tell The Difference?

The terms “gamification” and “game-based eLearning” are sometimes used interchangeably. However, there are distinct differences between the two that all eLearning professionals should be aware of. In this article, I’ll compare and contrast gamification vs game-based eLearning and I’ll give you some useful tips on how to design an effective instructional strategy for each.
by Christopher Pappas
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