eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
April 15, 2015

6 Tips For Creating Engaging Asynchronous Online Training Courses

One of the pitfalls of asynchronous online training is that employees may not find the motivation or interactivity they need to become fully engaged in the online training process. There are, however, a number of ways that you can receive all of the benefits of asynchronous online training without having to deal with any of the common drawbacks. In this article, I’ll show you how to create engaging asynchronous online training courses.
by Christopher Pappas
April 14, 2015

How Minutes A Day Can Reinvigorate Your Workforce

We know you’ve seen it. Your employees sit in a day-long training session watching presenter after presenter. They fight drowsiness, boredom and distractions as they listen to more and more information that sucks the life out of any brainpower they have left. And all they can think about is their growing to-do list that is only getting longer by the minute.
by Carol Leaman
April 14, 2015

Social Network Sites: Facebook For Education?

Social network sites, also referred to as social media sites, such as Facebook, Ning, and SuperClubsPLUS, attract young people today. Because of the familiarity with secondary students, ease of use, and ease of access, social network sites could be incorporated seamlessly into the online learning environment (OLE). By doing so, they would extend learning to a dynamic, changing, and shared experience beyond the boundaries of the classroom. They would actively engage students, as many already monitor their own online presence for new activity or comments often.
by Leia Dolphy
April 13, 2015

The Art Of Persuasive Learning: 7 Tips For eLearning Professionals

Persuasive learning can be a powerful tool. It can draw in distracted learners and create an emotional connection with your audience. However, there’s a fine line between eLearning courses that persuade learners to interact with the subject matter and become active participants and those that coerce them into completing the module. In this article, I’ll share some tips to help you use the art of persuasion when designing your next eLearning course.
by Christopher Pappas
April 13, 2015

Trends In LMS Content: How Are We Creating Content For The Modern LMS?

Though most organizations swear by the utility of an enterprise wide LMS, there are a lot of factors that come into play when assessing how well the LMS is successful across the intended group of learners. One of the major factors affecting LMS success is an obvious one – the Content. Learning and development managers realize this and are now making a concerted effort to provide relevant and varied content on the LMS, in a bid to increase its impact and align it to the needs of the learners. A blend of both in-house content and third party content works best to provide relevant learning material on the LMS.
by Heena Nanda
April 13, 2015

eLearning Professionals' Payment Options

When you work in many industries, including eLearning, you may be paid as an employee or as a contractor. Oftentimes, people are unaware of how they are paid, and how it affects their taxes at year-end. Understanding the difference between these two types of compensation may also help in negotiating your pay.
by Sheila Shanker
April 12, 2015

5 Key Spring Trends In Learning Management Systems (LMSs)

Learning management system market was worth an estimated $2.55 billion in 2013 and is expected to worth approximately $4 billion in 2015, and over $7 billion in 2018. More and more companies are using LMSs to make their training and employee management more effective. With 2015 already a quarter over and 2016 fast approaching, here are five spring trends to keep abreast of in e-learning.
by Ashok Sharma
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