eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
July 2, 2015

eLearning 101: Getting Started With Online Training

When I first started working at Trivantis, I had the hardest time explaining to my friends and family exactly what an “eLearning authoring tool” was. Most of the time I settled on “You know when you have to sit at a computer and take a course that tells you not to sexually harass your coworkers? That’s eLearning.” Everybody gets that, and everyone laughs. I’m so funny, right? (No.) But there’s so much more to eLearning, or online training, or virtual learning, or mLearning, as people are starting to call it these days.
by Stephanie Ivec
July 2, 2015

3 Steps To Maximize F2F Training Time

As an Instructional Designer, have you ever been asked “Is there any way you can shrink the time and duration needed for training, reduce training-related expenses, and increase learner engagement?”? If so, read on to gain strategies to maximize F2F training time, and also to learn how to address questions often asked by corporate leaders.
by Heidi Scott PhD
July 1, 2015

Instructional Design Models And Theories: Anchored Instruction

The Anchored Instruction Educational Model was introduced in 1990 by The Cognition and Technology Group at Vanderbilt University, with John Bransford overseeing the research and considered to be the “founder” of Anchored Instruction. Since its inception, The Cognition and Technology Group has designed a wide range of multimedia programs that are based upon the Anchored Instruction Educational Model. In this article, I’ll briefly explain 3 basic principles of the Anchored Instruction and I’ll give you some ideas about its practical application in eLearning course design.
by Christopher Pappas
July 1, 2015

Using Storytelling For Compliance: Why Storytelling Is At The Heart Of Great Compliance Training

A storytelling approach makes sense for learning of any kind, but it's particularly effective when you need to make data and complex information meaningful and relevant to your audience. Learning facts is difficult, but assimilating a story is something that comes naturally to most of us. Read how using storytelling for compliance training helps compliance learners not only absorb information, but also change their behaviors.
by Heather Pope
June 30, 2015

Divergent Thinking In eLearning: What eLearning Professionals Should Know

The word “divergent” is usually associated with rebels, free-thinkers, and anyone else who deviates from societal norms. It may even be a “dirty” word in some circles, particularly those that crave conformity. However, in the hands of an eLearning professional who knows how to use it, divergent thinking can be a powerful tool. In this article, I’ll share 4 best practices and 5 tips for using divergent thinking in your eLearning course design.
by Christopher Pappas
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