eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
Gamification Of Compliance Training Through A Serious Game Concept
Game-Based Learning
September 21, 2014

Gamification Of Compliance Training Through A Serious Game Concept

As a Learning Strategist, I have been involved in the creation of several compliance training courses in the last 12 years. In all these years, we have built compliance training courses for some of the leading global organizations in Financial services, Insurance, Healthcare and several others in varied manufacturing sectors. Almost always, the brief from the Compliance team is to lay the content "as is”, have forced navigation and get it done quickly with hardly any room for creative strategies. I always felt that the mandate was focused on meeting the “certificate of completion” rather than ensuring a “sticky learning”. However, now I do have a case study of a Compliance team that gave us the mandate to create an immersive learning experience using Gamification.
by Asha Pandey
How Gamification Can Help Overcome Remote Employment Issues
Game-Based Learning
September 20, 2014

How Gamification Can Help Overcome Remote Employment Issues

The Washington Post recently reported that employees at the US Patent and Trademark Office took advantage of the organization’s award winning program telecommuting program. They had lied about the hours they worked. Despite this, telecommuting is here to stay – the benefits are too great. Employees work remotely everywhere: from telecommuting to save on office costs, through telecommuting to support a family-friendly employment environment, to remote workers in a “flat” world. In any case, although remote working will increase as the world becomes “flatter” – dealing with the effects of remote work are sometimes a steep organizational challenge. Experts agree that remote work brings on distinct organizational challenges: communication, trust, and corporate culture and knowledge issues.
by Gal Rimon
Do Listening Styles Matter in Online Learning?
Corporate eLearning
September 18, 2014

Do Listening Styles Matter in Online Learning?

Communicating is all about what you say… Right? The skill of listening is often overlooked in discussions of communication styles and techniques. But without being able to listen—and recognize how your conversation partner prefers to listen—you are not truly communicating. Understanding the different listening styles can help you improve your e-Learning content too.
by Stephanie Ivec
Creating Context in Product eLearning Design
eLearning Design and Development
September 17, 2014

Creating Context in Product eLearning Design

There have been numerous articles written about the importance of creating context in your e-Learning design. In this article I will show a few examples of how I successfully created context in e-Learning designed for clients using our payroll software. This approach has received rave reviews and the clients feel confident after this training – all the necessary ingredients for a winning recipe. It is a privilege to share my lessons learnt and I hope it is of great value to others!
by Celeste Mulder
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