eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
The Rise of Competency-Based Education
eLearning Market
July 22, 2014

The Rise of Competency-Based Education

Higher education is currently experiencing what is arguably the most extreme period of change of its entire history. Although over the past centuries, higher education has progressively become available to larger numbers of people, what goes on in the classroom has largely remained the same. Professors stand in front of classrooms and give lectures, sometimes to hundreds or even thousands of students, who are expected to absorb it all and then apply their knowledge to writing papers and taking tests.
by Sameer Bhatia
Designing E-learning Courses for Adults with Low Education Levels
eLearning Design and Development
July 21, 2014

5 Tips for Designing E-learning for Adults with Low Education Levels

When designing e-learning for adult learner populations with low education levels, it’s essential to consider all the instructional design and multimedia elements, and how they work together to support this unique audience’s learning. Here we have compiled five tips from a recent project to help you create effective e-learning courses for ESL and similar learners.
by Catherine Davis
Using Flow Theory and Gamification in the Content of the Employee Engagement Funnel
Game-Based Learning
July 17, 2014

Using The Employee Engagement Funnel and Gamification For Business Transformation

Gamification should take center stage in driving the employee engagement funnel. Gamification is going through a process that is making it richer and better suited to make sustainable change in enterprises. This new era of enterprise gamification goes beyond badges and leaderboards and using compelling game mechanics such as narratives. This is a first post of three on the employee engagement funnel. The next posts will discuss gamifying lead generation program and how to optimize the transition inside the funnel.
by Gal Rimon
How Ready is Your Corporate E-Learning Content?
Corporate eLearning
July 14, 2014

Free Content Readiness Assessment Tool for Corporate E-Learning

Before you begin your corporate e-learning course, it’s essential to first stop and ask, “How ready is my content?” The state of your content, or your “content readiness,” impacts your project plan, resource needs, and, yes, your project budget. And unstable content can create a ripple effect that could cost you additional dollars for changes later in the project. Not to worry, though—we’ve got you covered with a free, downloadable Content Readiness Assessment Tool, along with these great tips from solution architect Erin Krebs and instructional design practice lead Catherine Davis.
by Erin Krebs
eLearning Future: What Will eLearning Look Like in 2075?
eLearning Trends
July 11, 2014

eLearning Future: What Will eLearning Look Like in 2075?

What will a classroom look like in fifty years? Hundreds of years ago, no one could have possibly imagined some of the exciting, effective learning technologies we have today. In just the last few decades, there have been dramatic technological advances that are changing the nature of the classroom, how students learn, and how teachers teach. Resources are more readily accessible and content is more engaging than ever before. In this blog post, I outline four of the most popular elearning trends of 2014 (including MOOCs, mlearning, virtual reality technology, and gamification) that could lay a foundation for the future state of schools, as well as speculate what classrooms, learning platforms, and teacher roles might be like in the future.
by Dana Rosen
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