December 19, 2015
Gamification is considered as a silver bullet for all challenges people face. The problem is that there are not so many really good examples of processes which were positively influenced by gamifying them. Piano Staircase, Speed Zone Lottery, Nike, FitBit – you know them all, as for at least two years they have been used as justification of this idea. But even knowing them (plus some more non-standard ones) you usually end up with PBL: Adding to your gamified process points (P), badges (B), and leaderboards (L) hoping that they will influence people. My question is: Do we really have to gamify everything in order to maintain playability?