eLearning Marketing

April 6, 2022

5 Steps To Follow Before You Start Your First Content Marketing Campaign

If you're serious about getting started with content marketing, you're on the right track. In this article, you'll learn all about identifying audiences, patterns, and behaviors in order to reach your target buyers. Keep reading and you'll be a step closer to growing your business.

by John Crabill

April 5, 2022 | Sponsored

From Launches To Lead Gen: Course Marketing And Selling Essentials Every Tenant Should Know

Even the best course creators can sometimes get confused by the marketing side of the online course business. After all, you get into eLearning to be an educator, not a marketer! The good news is, you can utilize the content you’ve created so your course sells itself. In this article, we’ll show you how to do just that. Read on to find out how to launch your online course and grow your audience, as well as the basics behind lead generation and lead nurturing.

by Colin Burton

April 1, 2022

Advanced Showcasing: How Digital Marketing Helps Businesses To Develop Themselves

Digital marketing is the component of marketing that uses the internet and online digital technologies such as desktop computers, mobile phones and other digital media.

by Nikhil Sharma

March 30, 2022

How Marketing Funnels Work: A Step-By-Step Guide To Create One

Creating marketing funnels with low conversion rates isn’t a very wise strategy. After years of researching and testing, we understand how marketing funnels work and can leverage them to guide prospects to take certain actions. Read more and learn how to implement them in your strategy!

by John Crabill

March 29, 2022 | Sponsored

Turning Passion Into Profit: Monetization Pricing Strategies And Parallel Revenue Streams

Becoming an edupreneur is about more than just creating brilliant content—you also need to know how to price and sell your course. Monetizing courses can feel like a delicate balance between getting a good return on your investment and not overcharging your customers. Read on to find out how to price your course, how to avoid common pricing mistakes, and additional income streams you might want to explore.

by Colin Burton

March 16, 2022

3 Ways To Improve Your SEO Strategy Performance With User Personas

We all love fictional characters, right? What if I told you that you can leverage fictional characters, also known as user personas, to drive more targeted traffic to your website and increase conversions? Let's explore the importance of user personas and how to leverage them to improve your SEO results.

by John Crabill

March 4, 2022

Sleepy SEO? How To Recover Your Search Rankings In 2022

If you're looking to improve your business success, it might be time to look at your Search Engine Optimization. Here is an all-purpose guide for SEO beginners.

by Rebecca Barnatt-Smith

March 2, 2022

How To Become An Influencer: A Beginner's Guide

Influencer marketing is gaining more popularity, so it's only natural that you might be wondering how to become one yourself! In this beginner's guide, we explain all about what an influencer is and how you can promote brands and products relevant to your niche by targeting online communities and targeted audiences.

by John Crabill

February 26, 2022

How Email Marketing Can Help Educational Organizations: Guide For 2022

This is an overview of how educational organizations can use email marketing channels.

by Anton Savchenko

February 2, 2022

Need To Accelerate Business Growth? Here Are Some Tips Marketing Operations Managers Can Use

Many businesses are continuously looking to expand their customer base and grow. If you need tips on how to create successful marketing strategies, generate leads, and maximize your sales easily, then this article is for you.

by John Crabill

January 26, 2022

5 Link Building Strategies Every eLearning Marketer Should Follow For SEO

We pride ourselves on the quality of the content we create. But our content wouldn't be as successful without link building. After a lot of testing, we've managed to simplify our link building process and find ways to expand it. Here are a few ideas to help you improve your rankings as well!

by John Crabill

January 1, 2022

How Is eLearning Useful For Small Businesses In Marketing?

Small businesses need eLearning to teach their marketing employees how to go about their jobs. Including details like paid advertising is more useful to them than SEO.

by Neha Mehta