eLearning Marketing

August 17, 2022

7 Innovative Ways To Reach Out To Your Email Marketing List Using eLearning

You've worked hard to build your database through opt-ins, events, and social media engagement. In this article, I share 7 creative ways to put your email marketing list to good use.

by John Crabill

August 10, 2022

Online Course Marketing Guide: 6 Innovative Ways To Turn Online Learners Into Brand Advocates

Most brand ambassadors are paid to do their job, and they do it well. But in this internet age, are there more creative (and affordable) ways to amass a loyal following? Let’s look at 6 innovative ways to market your eLearning course by converting online learners into brand advocates.

by John Crabill

August 3, 2022

An Offer They Can't Refuse: 5 Cost-Effective Incentives To Increase LMS Lead Conversion Rates

Incentives are a standard part of many sales transactions, but they require a keen cost-benefit analysis. What can you do to persuade customers without spending too much money?

by John Crabill

July 20, 2022

8 Insider Tips To Create SEO-Optimized eLearning Courses For More Sign-Ups

You've developed an amazing eLearning experience that is sure to fly off the virtual shelves. Unfortunately, it does take some effort to rise in the search engine ranks and appeal to your audience. In this article, I share 8 insider tips to create SEO-optimized eLearning courses that practically sell themselves.

by John Crabill

July 13, 2022

5 eLearning Lead Generation Techniques To Supercharge Your Marketing And Sales Funnels

Do you want to make sure everything goes according to plan and generate as many leads as possible with the best lead generation strategies for eLearning companies? Read on.

by John Crabill

July 8, 2022

What Are The Tactics That A Webmaster Should Employ To Make PDFs SEO-Friendly?

Making PDFs SEO-friendly requires you to properly optimize them for search engines. These are the tactics that you can follow to rank your PDF files high in search engine results.

by Lucas Frost

July 6, 2022

How To Choose The Best Digital Marketing Agency For Your eLearning Business

Standing out in the online world has become a necessity for eLearning businesses. Digital agencies have heard the call and are ready to assist you. However, you need to find the best digital marketing agency for your business, and we have some tips for you. Let's dive right in!

by John Crabill

July 1, 2022

The Significance Of SEO In The eLearning Industry: 5 Key Benefits

Search Engine Optimization (SEO) plays an important role in the eLearning industry. It helps to optimize the website for the target audience and make the website visible in top results for more organic traffic.

by Eiswan Ali Kazmi

June 29, 2022

3 B2B Lead Generation Strategies For Small Businesses

For small businesses, B2B lead generation might feel like being a fish in a sea full of sharks. Large enterprise competitors are ready to "outpay" your efforts. However, there are certain strategies you can use to outsmart your competition without budgeting issues!

by John Crabill

June 4, 2022

5 Common Mistakes To Avoid When Marketing Online Training In-House

The purpose of marketing is to attract "fans" and get them invested in your product or service. Can you use these same "sales" techniques on non-paying employees and colleagues? In this article, I share 5 common mistakes to avoid when marketing online training in-house.

by Christopher Pappas

May 28, 2022

Standing Out From The Crowd: Top Authoring Tool Marketing Pitfalls To Avoid

Looking for a budget-friendly and proactive marketing strategy? Our eBook can help you launch a successful authoring tool listing that gets rapid results.

by Christopher Pappas

May 20, 2022

Everything You Need To Know About Social Media Marketing

Social media marketing (SMM) involves the use of social media platforms and social networks to promote a company’s service or product. In short, every activity that uses social media for marketing purposes is called social media marketing.

by JIMIT DAGLI