eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
September 1, 2014

How To Choose The Right Instructional Design PhD Program

If you're interested in Instructional Design at the University level, or if you want to expand your instructional design knowledge base even further, then you may want to consider an instructional design PhD program. These programs are ideally suited for those who have prior experience in the educational sector and want to gain a more comprehensive understanding of Instructional Design technologies, theories, and models. In this guide I'll highlight some Universities that you may want to consider, but first I'll share some tips that will help you choose the right instructional design PhD program for you.
by Christopher Pappas
September 1, 2014

Using Twitter As A Learning Tool

Twitter is a powerful social media tool used for micro-blogging and social networking. The fact that it is easy to access and simple to use, makes it a powerful tool to include in your eLearning toolkit. So, why not use Twitter as a learning tool? In this article, you will find 5 reasons why I chose to implement Twitter in a distance university course I was recently involved in.
by Lorraine Minister
August 30, 2014

Gamification In Learning: Featuring Gains Through A Serious Game Concept

Wikipedia defines Gamification as "the use of game thinking and game mechanics in non-game contexts to engage users in solving problems”. While Gamification has been applied in several domains, our focus has been on its application in learning. Research certainly confirms the advantages of learning through Gamification. Let me share a case study that compares the gains in learning achieved through serious game concept vs a traditional eLearning approach.
by Asha Pandey
August 29, 2014

Why, What and How To Move To Online Courses

As K-12 and university institutions and school districts shift to an online strategy, an important question is to ask, which courses should be online, face-to-face or blended? Universities, school districts and educational institutions in general often wrestle with which courses should be online and which face-to-face (F2F). This article offers three considerations to help universities and learning institutions think through this decision.
by Mary Burns
August 28, 2014

How and Why: Motivating Adult Learners

“I’m too old to be doing that.” “Technology is for those young college kids.” “I’m not in school anymore, so why do I need to take that online course?” Sound familiar? Adult learners can be reluctant to get started with e-Learning, but that doesn’t mean you can’t engage them. You just need a few tricks up your sleeve!
by Stephanie Ivec
August 28, 2014

An Introduction To Tin Can API

If you've been moving around the eLearning space lately you've probably seen reference to the Tin Can API, usually within the context mobile learning. I didn't really know what it was or why it might be valuable to an organization, so I decided to find out. Here's what I learned. Hopefully this will give some good basic insight into a trend that may become a huge part of eLearning over the next decade.
by Andrew Winner
August 27, 2014

Mobile Learning meets E-Memory

Studies suggest that access to the limitless information on the internet has changed the way our memories work. Researcher Robert Clowes argues that we now have two memory systems: an old system – our brains – and a newer system he calls E-Memory. If E-Memory is indeed the direction in which our memories are evolving, Mobile Learning is critical to effective talent development!
by Stephen Meyer
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