Articles

May 29, 2019

Tailoring Your Content Marketing Strategy To The Right Buyer Personas Of eLearning Niche

Creating buyer personas is key for your content marketing strategy. Marketers can focus on audiences that are likely to prove fruitful while helping their organizations pursue a common goal. In this article, I'll share useful tips on tailoring content to preferred audiences so that marketers have a strong foundation for an effective content marketing strategy.
by Christopher Pappas
May 28, 2019

eBook Release: Upskilling Your Workforce With Foundation Skills Development

KPIs are often used to measure how well you are performing as an employee, measuring outcomes of work and overall performance. Achievements from the past are not included in the analysis. Your ability to be successful depends on your ability to adapt to your environment and your capacity for change. So your superiors can adequately determine your future performance and predict a so-called future success factor.
by Christopher Pappas