eLearning Marketing Articles

Instructional Design is pedagogy; a learning and teaching endeavor; and like all learning and teaching it works best if all participants understand its aim. It works even better if all participants “buy-in” to those aims. And “buy-in” is best achieved by involving the participants in setting the aims.

"Supply and demand" may be a marketing term, but it also pertains to eLearning delivery methods. An increasing number of learners are now demanding multi-platform eLearning courses. In this article, I’ll offer 8 tips for creating smartphone, tablet, and wearable tech-friendly eLearning.

Social presence in online learning stimulates the whole eLearning experience, enhances learners-instructors interactions, and improves learners to learners activities as well. But how can Instructional Designers and eLearning instructors do to boost social presence in their courses and trainings? In this article, I will share 7 things they can do to achieve this goal and improve the overall eLearning experience.

Everyone knows that your body language conveys much –if not more– than what you say. And we usually approach the online environment as if there were no body language. But there is another way to look at this: Your online body language can be powerful as well as body language in person.

Instructional designers and learning & development (L&D) professionals of all levels—this article is for you. SweetRush Senior Instructional Designer Shauna Vaughan is back with a look at three of this year’s biggest trends, and once again, specific advice and resources for you to explore each of them further. Read on for Shauna’s thoughts on how L&D will take a strategic leap forward by focusing on experiences, ecosystems, and evaluation.

How do you know that the learning programs you put together work with your learners and the particular context of your organization? When you attend a conference session or read a blog about the latest craze, how do you know if it really is a useful approach or just hot air? Learning evaluation can help answer these questions. So how do you evaluate learning?

I’m not sure everyone will agree with me, but I have this theory about our eLearning industry. My, entirely personal, view based on the completely unscientific sample of what I have seen and heard over the years is that we take to new technology just that shade suspiciously. Once the initial acceptance is in place, though we go about adopting it quite enthusiastically. A glance at the adoption curve of mLearning will probably substantiate what I mean. There is another technology trend that has been sweeping the world for a few years now but has only just started appearing more commonly in eLearning – Big Data.

Is it possible to drastically reduce expenditures and time spent training, especially for application learning, simply by switching to more modern methods? The answer is yes.

Do you go to bed worrying about the quality of your digital learning? Are you under pressure from directors to deliver more learning in less time? As an ambitious Digital Learning Manager or someone new to Digital Learning Management, you would have wished for a job aid that would offer you personal experiences from the world’s top digital learning managers or difficulties and ways to overcome them.

Are you looking for new ways to improve and streamline your eLearning processes? In this article, we look at some best practices for approaching each of the five phases in the eLearning production process: Analysis, design, specification, production, and evaluation.

Regardless of our age, playing with simulators (such as flight or driving simulators, stock market investment) and video games (such as World of Warcraft, League of Legends, Starcraft) usually brings us on the path to experiencing and learning new things. Have you ever wondered why? Well, simply put, if our goal is to win the game, we will have to learn and explore the system, in order to be successful. Actually, this is exactly what game-based learning is all about, and this the very best way to obtain great results quickly with your learners. Indeed, by giving your attendees the opportunity to interact with the environment of the training module, and thus to impact the outcome of the simulation, you will engage them and make them retain the pedagogical material more efficiently. The best way to do so is by creating 3D simulations. In this article, we are going to breakdown the main benefits of setting up 3D simulations by using the authoring tool ITyStudio as an example to illustrate our words.

All of us are aware of the impact of well-designed onboarding and induction programs. Today, several organizations prefer an eLearning-based approach to deliver them. They seek learning strategies that can deliver high impact programs that can induct new team members quickly and efficiently. With changes in learner demographics that now include Millennials in significant numbers, organizations are looking at more engaging and immersive formats that appeal to this profile.