eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
April 24, 2016

6 Tips For Pricing eLearning Services: A Practical Guide For eLearning Professionals

Pricing your own eLearning services can be one of the most challenging aspects of becoming an eLearning contractor, freelancer, or vendor. Too high and you cut yourself out of the eLearning market, too low and you won't cover all of your costs. In this article, I'll share 6 tips that can help you price your eLearning services to sell, so that you can remain competitive in the eLearning Industry.
by Christopher Pappas
April 23, 2016

5 Steps To Win Subject Matter Experts’ Hearts

Subject Matter Experts (SMEs) are experts in their fields. Their minds are fully covered with the content and experiences that make your learners’ job easier. They have invested a lot of time in the same area and, therefore, their involvement in your eLearning course development is important. But it’s not easy; Subject Matter Experts usually give you a hard time before you get what you are looking for. In this article, you will learn how good communication skills can help you fulfill your expectations.
by Mohammad Hassam
April 23, 2016

5 Ways To Use Mobile Technology For Exam Prep

While some individuals may have a great deal of confidence in their ability to pass an examination with minimal study, most people want to prepare as best they can for an upcoming exam. For decades, the standard approach to exam prep was taking a classroom-based course or buying a book of sample exams. Eventually, computer-based preparation became the standard and paved the way for mobile learning options, which are very popular today.
by Peter Murphy
April 22, 2016

5 Ways To Test Online Training On A Tight Budget

Your online training program needs to run smoothly right from the start, but how can you ensure that it will achieve the desired results BEFORE deployment? There's only one way to find out, and that's by putting it through the pre-launch paces. In this article, I'll share 5 techniques that you can use to test your online training course, even if your organization is on a tight budget.
by Christopher Pappas
April 22, 2016

How To Use 70:20:10 Model For eLearning Solutions

What is 70:20:10? According to Morgan McCall, Lombardo, and Eichinger who are credited with developing the idea back in 1996, it comes from how we learn. “Lessons learned by successful and effective managers are roughly: 70% from challenging assignments, 20% from developmental relationships, and 10% from coursework and training.” The number that hopefully jumped straight out at you was the 10%.
by Daniela McVicker
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