eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
September 2, 2015

Is eLearning Ageist?

We live in a world where being young is seen as a positive bonus in itself and seems to be a prerequisite for entry to, and advancement in, many industries today. This is particularly true in computer and hi tech industries, but is rapidly spreading to other traditional industries too. While the world is in a tizzy spin trying to “catch ‘em young”, I wonder about the eLearning Industry’s take on catering to the not-so-young.
by Heera Edwin
September 1, 2015

eBook Release: Creative Instructional Design - 7 Learning Strategies That You Can Use

When it comes to Instructional Design, Asha Pandey is certainly an expert you can count on. The Creative Instructional Design Featuring 7 Learning Strategies eBook not only is full of fresh ideas (at last!), but also presents a series of specific examples and case studies to ensure application in real work environments. If you’re looking for impactful learning strategies and exceptional Instructional Design tips, this eBook is ideal for you.
by Christopher Pappas
September 1, 2015

Success And Inhibiting Factors Behind The Instructional Design Of Collaborative eLearning Activities

A quick look on eLearning job advertisements and one will immediately notice the increasing demand for instructional designers capable to create collaborative eLearning activities, by taking full advantage of social media, as learning tools. However, despite the demand and the many articles written about the effectiveness of social learning and its direct impact in eLearning, collaborative eLearning activities are still not frequently integrated into the instructional design to the extent we would expect. In this article, I’ll present the factors that contribute to the success of collaborative eLearning activities, as well as the inhibiting factors that make Instructional Designers reluctant to include them in their instructional design for eLearning.
by Marisa Keramida (M.Ed.)
September 1, 2015

7 Tips To Expand Your eLearning Participation Rates

So your latest eLearning course has been released to the organization amid much anticipation and excitement. All of the time and energy that went into developing this new training will now finally begin to pay dividends. However, the hoped-for participation and interest on the part of the workforce just never materialized. What went wrong? Is the course too long? Is it too difficult? Maybe our research into the type of training the employees want was off. Whatever the explanation, this is often the fate of new eLearning initiatives. But it doesn’t have to be. Check 7 ways in which you can expand your eLearning participation rates.
by Andrew Hughes
August 31, 2015

Writing Learning Objectives For eLearning: What eLearning Professionals Should Know

“Setting clear learning objectives” is a requirement you have probably read a thousand times when reading about how to design effective eLearning courses. However, “clear” may have different meaning for different people; what is absolutely clear to you may not be as clear as you think to your audience. In this article, I’ll show you specific ways to ensure that your learning objectives are crystal clear for everyone, and I'll also explain why this is so important for the success of your eLearning deliverable. Furthermore, I’ll share all the critical information you need to know about developing high quality learning objectives for eLearning.
by Christopher Pappas
August 30, 2015

Custom Mobile Learning Solutions: 5 Common Misconceptions

The popularity of mobile learning or mLearning continues to grow. Interestingly, integration of mobile devices into corporate learning strategies has been triggered largely by learners who want the flexibility of device they want to learn on. As a result, many corporates worldwide now have Bring Your Own Device (BYOD) policies in place and have embraced custom mobile learning or mLearning solutions in the last 2-3 years. Yet there are several misconceptions around the effectiveness of custom mobile learning or mLearning solutions. In this article I will outline five of the common misconceptions on custom mobile learning solutions. More specifically, I will share some pointers on how you can address some of these challenges and create an effective custom mobile learning solution that will work for you.
by Asha Pandey
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