eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
August 19, 2015

Short Answer Questions In eLearning: What eLearning Professionals Should Know

Short answers offer the best of both worlds. They are relatively easy to grade, like multiple choice questions, but do not leave any room for guessing. On the other hand, learners must be able to put the information into their own words, like an essay question, but are not required to supply a lengthy explanation if they lack sufficient reading and comprehension skills. In this article, I’ll share 4 best practices on how you can incorporate this versatile assessment tool into your eLearning course, as well as 4 tips that can help you use short answer questions in eLearning.
by Christopher Pappas
August 19, 2015

Why Articulate Storyline Is The Preferred Tool To Convert Legacy Courses Into HTML5

Smartphones and tablets are not anything new. The increasing number of companies venturing into this domain stands testimony to the fact that people have become much more technology-savvy than they were a couple of years back. Smartphones have become the preferred choice for learning on the go. Whether they are to be used as new music systems or new learning tools, smartphones are handy in their own ways. An increasing number of organizations are willing to invest in the Bring Your Own Device (BYOD) policy to encourage learning. It is exactly at this point where it becomes important to convert Flash-based legacy courses into open-source technology, HTML5, so that they become compatible with mobile devices. Articulate Storyline is the preferred choice when it comes to converting legacy training material into HTML5 and in this article I'll show you why.
by Anand Timothy
August 18, 2015

Gamification Of Learning Design: How To Use Learning Battle Cards?

Since we published an article about Learning Battle Cards on eLearningIndustry.com we have been asked by several people how we are using this tool. As the main idea of Learning Battle Cards is to boost creativity in the Training and Development field I assume that all users will find their own ways of utilizing them. Here is a short story describing my experiences and ways of playing with the product.
by Marek Hyla
August 17, 2015

Simulations And Games: Making Learning Fun!

Regardless of our age, playing with simulators (e.g. stock market investment, driving or flight simulators) and games (Starcraft, Hearts of Iron, World of Warcraft) always puts us on the path to learning and experiencing new things. That is because if our objective is to “win” the game, then we need to explore and learn the “system” in order to beat it. That is exactly what Game-Based Learning (GBL) is all about. In this article I will cover the types of game-based learning as well as the benefits of simulations and games. In addition, I will mention some of the tools that can be used to build eLearning games and simulations. Lastly, I will discuss how you can incorporate “gamification” into your eLearning content.
by Marina Arshavskiy
August 16, 2015

Getting To Know ADDIE: Part 1 - Analysis

Although there are many different models and methodologies for the creation of training materials in the eLearning world, the ADDIE model is, undoubtedly, the most popular of all. If you are a veteran, you certainly know what ADDIE is and how to create in line with that model, and I doubt I will be able to tell you anything you do not already know. However, if you are new to the industry, or simply have not heard the name before, this article will get you up to speed, introducing you to the methodology and showing you how it can help you.
by Michael Treser
August 15, 2015

Probing Questions In eLearning: What eLearning Professionals Should Know

Probing questions are often used in marketing focus groups and business meetings to gather data, but they can also be invaluable tools in eLearning environments. Not only do probing questions offer you the chance to get feedback from your learners and assess their knowledge, but they give learners the power to further explore their thoughts and opinions about the subject matter. In this article, I’ll discuss the various types of probing questions and how you can use them in your next eLearning course.
by Christopher Pappas
Your Cart