eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
October 30, 2014

Guiding Your Learner Toward Engagement

Learning is an adventure! At least, it can be. For your next e-Learning course, try guiding your learner through the course, gradually revealing important pieces of information like Hansel and Gretel’s breadcrumb trail. The carefully planned emphasis and reveal of important information will keep your learner interested and paying attention.
by Stephanie Ivec
October 29, 2014

4 Virtual Instructor-Led Training Pitfalls to Avoid

With the increasing popularity of virtual instructor-led training events in corporate training, instructional designers and facilitators need to master the art of making the classroom virtual. SweetRush Instructional Design Practice Lead Catherine Davis shares 4 common pitfalls in developing effective virtual training, along with creative solutions for taking your events to the new heights. And don’t miss the bonus material - a downloadable checklist for virtual instructor-led training preparation!
by Catherine Davis
October 29, 2014

Theme-based Learning for Heightened Retention: An e-Learning Perspective

Theme-based Learning can be utilized to create a common thread of familiarity for all learners and build strong connections with the topics being taught. Theme based learning is a common approach in the K12 scenario – but the benefits for corporate training are also manifold. A theme is the existence of common ideas and topics across multiple contexts. By building relationships between topics, themes provide a common ground for understanding multiple topics in detail. This approach works very well when catering to a diverse learner group or learners who are new to the idea of technology-aided learning.
by Heena Nanda
October 27, 2014

10 Strategies To Help Online Learners Complete An Online Program

“Successful” online learners are those students who complete their online course. “Unsuccessful” online learners either drop out of the online course or fail its requirements. As we all know, online learning suffers from much higher drop-out rates than face-to-face learning. And since most attrition occurs at the beginning of a program/course, it is important to frontload this preparation and interventions at the beginning of the course. This article offers 10 strategies online programs can undertake to increase learner retention.
by Mary Burns
October 25, 2014

6 Benefits of BYOD In The Classroom

A few years ago, I decided to incorporate mobile devices into my lesson plans. While the content still remains the focus of my teaching, I think technology can enhance learning at every point in a lesson. As an early BYOD ("Bring Your Own Device") adopter in my school, I have seen increased learning outcomes and test scores, not to mention that my students are now more engaged in learning activities.
by Tiziana Saponaro
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