eLearning Marketing Strategies

December 30, 2022

How To Leverage Student Testimonials For Online Course Marketing

Testimonials are part of promoting your online learning. Incorporating student reviews about your classes can increase the number of participants joining your online courses.

by Michelle Sanders

December 21, 2022

7 Mistakes To Avoid When You Promote Your eLearning Projects On Social Media

Unfortunately, online marketing isn't as easy as launching a Facebook page and watching the follower count steadily rise. It takes hard work, patience, and a clear plan to increase your sales and expand your reach. In this article, I'll highlight 7 mistakes to avoid when you promote your eLearning business on social media.

by John Crabill

December 11, 2022

What Internet Marketing Trends Can Be Expected For The Future

Businesses today are coming up with more effective ideas due to emerging technologies.

by Haniya Khan

November 2, 2022

How Can Iterative Testing Lead Your eLearning Marketing Campaigns?

Iterative testing is gradually evolving over time. Do you want to avoid disrupting and confusing users but also increase your marketing performance? Keep reading to find out how to make your marketing excel.

by John Crabill

October 19, 2022

10 Ways To Market Your Online Course In 2022: A Beginner's Guide

Learn how to market your online course, if you're just getting started with online course selling.

by Mats-Peter Forss

October 14, 2022

How eLearning And Digital Marketing Are Related

This article explores the relationship between eLearning and digital marketing and offers tips on how to promote an eLearning business.

by Abdul Basit

October 7, 2022

B2B Product Launch Strategy: An Efficient Guide On Buyer Personas

A buyer persona helps in defining the target audience, probable buyers, and leads for a product. Stats show that, although 82% of companies are using buyer personas to improve their value proposition, inconsistency is observed in their use.

by Justin Bryce

October 5, 2022

The Road To Conversion: How To Show Off Your eLearning Business USP And Stand Out

If you want to be different and instill what makes your brand unique in the minds of your target audience, you've landed on the right article. Read on as we analyze how you can attract customers to your eLearning business by focusing on well-crafted USPs.

by John Crabill

September 21, 2022

7 Digital Marketing Tips And Tricks For Top eLearning Brands

Nailing your digital marketing strategy is vital if you want to grow your eLearning business. And if there’s one thing the last years have shown us, it's that we need to go digital now! Here are a few tips to really help you take advantage of the digital world.

by John Crabill

September 14, 2022

Why Is Promoting Your Unique Selling Point Important In eLearning Marketing?

Positioning yourself in contrast to your competitors can be a force to reckon with. Are you ready to help make your brand stand out in the eLearning marketplace? Here's how to find and communicate your USP.

by John Crabill

September 7, 2022

Handy Tips To Attract New eLearning Buyers With Emotional Marketing

If you want to attract, resonate with, and encourage your eLearning audience to act, weaving emotion into your marketing is a must. Are you ready to put emotion into your marketing? Read on to find out how!

by John Crabill

August 10, 2022

Online Course Marketing Guide: 6 Innovative Ways To Turn Online Learners Into Brand Advocates

Most brand ambassadors are paid to do their job, and they do it well. But in this internet age, are there more creative (and affordable) ways to amass a loyal following? Let’s look at 6 innovative ways to market your eLearning course by converting online learners into brand advocates.

by John Crabill