eLearning Marketing Strategies

June 6, 2023

Online Education Marketing: Unveiling Its Distinct Nature – Part 1

In this article on online education marketing, we'll explore how marketing online education differs from marketing other products and services and show you how to get it right.

by David Young

May 31, 2023

Voice Of The Customer: Examples And Best Practices For eLearning Businesses

If you want to generate a gold mine of customer feedback, you've come to the right place. Read on as we unveil top tips and best practices to help you give customers what they need and grow your business.

by John Crabill

May 17, 2023

6 Creative Ways To Increase LMS Free Trial Sign-Ups And Get More Customers

Are leads not taking up on your offer for a no-strings-attached LMS test drive or demo? In this article, I share 6 creative ways to get those prospects in the virtual door and prompt them to sign up for an LMS free trial or demo.

by John Crabill

April 12, 2023

Top 10 eLearning Marketing Strategies Every Course Creator Must Try

Having a strong eLearning marketing strategy is essential for any business that wants to succeed in the ever-evolving digital landscape. With the increasing availability of online learning platforms, it is necessary to create a comprehensive marketing plan.

by Aswani Srivastava

April 3, 2023

4 Essential Email Sequences For Promoting Your Online Course

Email sequences can help online course creators promote their courses and build lasting relationships with their audience. This article covers four essential email sequences for pre-sales and sales purposes. It also speaks around the implementation of it.

by Baidhurya Mani

March 22, 2023

Actionable Tips To Manage Your Entire eLearning Marketing Budget (+ Marketing Cost Examples)

Allocating funds to marketing can be tricky. Especially if you don't have a clear strategy on how to invest your budget. In this article, you'll find the best tips to support your marketing needs and increase your net profit.

by John Crabill

March 8, 2023

7 Chief Marketing Officer Skills You Need To Dazzle The eLearning Audience

As a CMO, you need to use a wide assortment of skills to reach your target audience and help your business move forward. Here's how to keep honing your CMO skills to keep up with best marketing practices.

by John Crabill

February 22, 2023

5 Brilliant Ideas For Your 2024 Small Business Marketing Strategy

It is always the case that small businesses face challenges in creating an effective marketing strategy to attract audience. In this article, we explore some methods to market a new business in an effective and efficient way. Ready to learn more? Let's jump in!

by John Crabill

February 15, 2023

How To Build A Community: The Importance Of Community In eLearning Marketing

Creative leadership and community management can get you a long way. Let's explore why and how building a community can help you create more selling opportunities for your brand.

by John Crabill

January 25, 2023

7 Tips To Promote Your eLearning Course In An Online Marketplace

Are your eLearning course sales lower than expected? Do you have trouble tapping into new markets and bringing new online learners on board? In this article, I'll share 7 tips to help you promote your eLearning course in an online marketplace.

by John Crabill

January 11, 2023

8 LMS Content Marketing Tips To Enhance Your Online Reputation

Perception is everything, and your online image plays a crucial role in your organization's success. In this article, I'll share 8 LMS content marketing tips that can help you enhance your online reputation.

by John Crabill

December 30, 2022

How To Leverage Student Testimonials For Online Course Marketing

Testimonials are part of promoting your online learning. Incorporating student reviews about your classes can increase the number of participants joining your online courses.

by Michelle Sanders