eLearning Marketing Articles

Here you can find the top articles about Inbound Marketing, Content Marketing, Lead Generation and more!
Millennials And Faith: Can eLearning Draw Millennials Back to Faith?
eLearning Benefits
May 30, 2015

Millennials And Faith: Can eLearning Draw Millennials Back to Faith?

The Millennial Generation is, without question, the most over-informed, under-engaged generation in history. They can access more information on their smartphones with their little finger than previous generations had access to in their entire lifetime. At the same time, they have weaker relationships with their families and communities than ever before. This has created an environment that makes it difficult for churches to make disciples of Millennials.
by Beth Wisch
6 Marketing Tips To Promote Your eLearning Courses
eLearning Market
May 29, 2015

6 Marketing Tips To Promote Your eLearning Courses

You’ve hired the right subject matter experts, worked tirelessly to design your eLearning course layout and have painstakingly perfected every multimedia element. Now, it’s time to spread the word about the high quality of your eLearning courses. In this article, I’ll share 6 marketing tips in order to help you successfully promote your eLearning courses and maximize your potential target audience.
by Christopher Pappas
Intrinsic Motivation In Online Training
eLearning Design and Development
May 28, 2015

Intrinsic Motivation In Online Training

Looking for ways to boost knowledge retention and employee participation? In this article, I’ll delve into the basics of intrinsic motivation, one of the most powerful human drives; a fascinating stimulus that is able to convert any online training course into a rewarding and amazingly fulfilling online experience. I will also share 6 tips on how to develop online training activities that will intrinsically motivate your employees.
by Christopher Pappas
Behaviorism In Instructional Design For eLearning: When And How To Use
Instructional Design
May 28, 2015

Behaviorism In Instructional Design For eLearning: When And How To Use It

How to write about the “benefits” of behaviorism when it is the learning approach that has received the most criticism? Behavioristic theories may sound out-of-date as, nowadays, everybody involved in Instructional Design for eLearning seems to favor constructivism. The incorporation of social media into eLearning course design has also opened new e-ways toward social learning, keeping “behaviorism” somewhere at the far end of the corridor, a scapegoat to blame for whatever we, as ”eLearning experts,” find not constructive enough. Then, why universities still bother teaching about behaviorism? Is behaviorism as old-fashioned as we consider it to be and by no means applicable in today’s digitalized world? In this article, I’ll try to give you some tips on how behaviorism can be applied in today’s Instructional Design for eLearning, and to explain for what type of eLearning activities it is more appropriate.
by Marisa Keramida (M.Ed.)
The Modern Trainer's Roles And Responsibilities
Instructor-Led Training
May 27, 2015

The Modern Trainer's Roles And Responsibilities

The role of a trainer is quite well established. When you ask a trainer a question "What do you do for a living" then he/she will tell you about leading people to change, moderating discussions, building moments of reflection, being an expert and sharing his/her expertise, presenting, mentoring, etc. These responsibilities are connected with this role from ages. Such understanding of trainer's role becomes, however, outdated. Let's discuss what kind of new competencies and fields of engagement are demanded from the trainer of the XXI century.
by Marek Hyla
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