AI Sales Trainer

AI Sales Trainer by Sandwich Consulting helps B2B and retail sellers practise conversations in the context of their company. It combines Real Meeting Preparation with Sales Skills Training.

For an upcoming meeting, sellers describe the customer, offer, objective and expected difficulties. An AI customer then takes part in a rehearsal so the seller can practise questions, arguments and responses.

For ongoing development, a skill roadmap covers opening contact, needs discovery, presenting a solution, handling objections, negotiation and closing. Scenarios can reflect company products, customer types and sales processes, with configurable roles, behaviour, difficulty and language.

Sellers receive feedback and can repeat exercises. Stars, achievements and bonus exercises show progress. A final assessment without hints and a completion certificate mark programme completion. Managers can review assignments, attempts, skill development and remaining gaps.

Sales practice supports English, German, French, Spanish and Russian.

Connect training to the conversations employees actually face. Company-specific scenarios give new and experienced sellers a place to rehearse customer situations, from understanding needs and explaining value to handling price objections and negotiating terms.

Make feedback actionable through another attempt. Sellers can review what worked, what was missed and what to change, then practise the relevant exercise again. Real Meeting Preparation also helps them work through the context and likely difficulties of an upcoming customer discussion.

Give managers a clearer view of practice. Assignments, completion information, attempt history and skill reporting provide a basis for coaching conversations and further development priorities. A final assessment without hints lets participants complete independent practice across key sales stages.

Support different learning needs within one programme. Configurable customer roles, difficulty and language allow practice to reflect the team and situation. Stars, achievements and completion certificates make progress visible, while five supported languages help multilingual teams use the same approach.