Articles

March 26, 2020

What Is Lead Nurturing? How eLearning Companies Can Benefit From This Marketing Strategy

Lead nurturing is called that for a reason. It’s a caring, supportive act, using information and insight to develop a relationship with a buyer across every stage of the sales funnel. To nurture a lead is to listen and respond at each turn, using all the learning you’ve gathered to present your product as an answer to the lead’s needs.
by Christopher Pappas
March 24, 2020 | Sponsored

Want To Engage Your Learners Remotely Amid The COVID-19 Outbreak?

COVID-19 has brought the world to a standstill. Most of us can feel its impact all around us. Classes are being suspended, events are being canceled, travel is being cut down, everyone is preferring to stay at home. In this situation, how can educators and L&D stakeholders ensure that business runs as usual and learning is delivered even when people can’t meet face-to-face?
by Isha Sood