eLearning Marketing

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6 Tips For Pricing eLearning Services: A Practical Guide For eLearning Professionals

6 Tips For Pricing eLearning Services: A Practical Guide For eLearning Professionals

Pricing your own eLearning services can be one of the most challenging aspects of becoming an eLearning contractor, freelancer, or vendor. Too high and you cut yourself out of the eLearning market, too low and you won't cover all of your costs. In this article, I'll share 6 tips that can help you price your eLearning services to sell, so that you can remain competitive in the eLearning Industry.

Content Marketing For Online Training: Lessons From Aristotle

Content Marketing For Online Training: Lessons From Aristotle

People who sell courses online for passion and profit are sometimes referred to as “edupreneurs”. Let’s assume you are an edupreneur and have some courses built and installed on a Learning Management System. We’ll focus here on how to make learners aware that those courses exist – without attention paid to this it is not likely they will sell well. The topic of this article is content marketing for online training, and inspiration comes from an unlikely source in the context of modern digital marketing: The Greek philosopher Aristotle.

Free eBook: The Definitive Guide To eLearning Press Releases

Free eBook: The Definitive Guide To eLearning Press Releases

Distributing an eLearning press release can be one of the most effective marketing moves your organization can ever make; as long as it is well written and focuses on intriguing, inspiring, and enlightening its readers. But how you can do this if you have never written an eLearning press release before? Also, how can you make sure that your eLearning press release gets maximum exposure in order to achieve its objectives? Here is why the variety of tips and techniques you will find in the Free eBook: The Definitive Guide To eLearning Press Releases will help you craft your eLearning press release in order to significantly enhance your brand image and increase your sales.

5 Unexpected Benefits Of Writing An Online Training Press Release

5 Unexpected Benefits Of Writing An Online Training Press Release

Writing a well-crafted online training press release is no easy feat. You must offer your readers all of the information they need to know in a single page, and showcase your product, service, or event without relying on marketing gimmicks. If you are successful though, you can expect a variety of different benefits. In this article, I'll highlight 5 unexpected advantages of writing an online training press release.

How To Write An eLearning Press Release

How To Write An eLearning Press Release

A press release has the power to spread the word about your upcoming eLearning course, product launch, new service, or any other newsworthy eLearning event. In this article, I'll share everything you need to know about how to write an eLearning press release, including the ideal length and formatting guidelines.