eLearning Marketing Strategies

March 3, 2018

How To Create An Accurate LMS Marketing Budget

Before you start spreading the word, it’s best to crunch the numbers and take stock of your resources. In this article, I’ll discuss how to create an itemized budget for your LMS marketing strategy.

by Christopher Pappas

February 28, 2018

8 Tips To Craft The Perfect LMS Sales Pitch

Can you sum up the selling points of your LMS and convey how it stands out from the competition? In this article, I’ll share 8 tips to create the ideal sales pitch for your Learning Management System.

by Christopher Pappas

February 24, 2018

8 Tips To Identify LMS Selling Points

Software buyers are looking for a product that offers something special and stands out from the crowd. In this article, I’ll share 8 tips to identify the unique selling points of your LMS.

by Christopher Pappas

February 21, 2018

8 Tips To Identify Your LMS Niche

The secret to successfully promoting your LMS product is to focus on your niche market. In this article, I’ll discuss how to determine your LMS niche and learn as much as possible about your target audience.

by Christopher Pappas

February 17, 2018

4 LMS Marketing Strategies That Really Work

All marketers in the LMS industry and broader learning solution space are looking for proven strategies to find their target buyers and to break through the clutter and noise of the current market.

by Pam Boiros

February 16, 2018

8 Benefits Of Promoting Your LMS On A PPC Software Directory

Are you looking for rapid online marketing results that don’t cost you a small fortune? In this article, I’ll share the top 8 benefits of promoting your LMS on a pay-per-click directory.

by Christopher Pappas

February 14, 2018 | Sponsored

LMS Marketing: Lead Nurturing – Keep A Close Eye On Who Visits Your Website

It’s not enough to merely draw visitors in and hope for the best. You need to nurture your leads and develop an effective follow-up strategy. In this article I’ll discuss how to keep a close eye on who visits your website so that you can boost conversion rates.

by Gordon Johnson

February 11, 2018 | Sponsored

LMS Marketing: SEO – Make Your Learning Technology Easy To Find

Your Learning Management System may have everything consumers need to improve ROI and deploy powerful online training experiences. However, it may get lost in the online crowd if you lack a comprehensive web presence. In this article I’ll share tips to make your learning system easy to find, even if the SEO competition is steep.

by Gordon Johnson

January 4, 2018

eBook Release: 10 Marketing Strategies That No Learning Tech Vendor Can Live Without

Are your current marketing strategies falling short of the goals your business planned to achieve? What you need is take a look at the killer best practices in this eBook by Gordon L. Johnson: A must-read for marketing professionals and business owners!

by Christopher Pappas

January 6, 2017

4 Methods To Build eLearning Websites With And Without Coding

Every educator faces a dilemma when deciding to launch an eLearning website: What tool/tech to use to build it? How much of coding skills are needed? How the options compare in features and cost? How much customization is possible? What similar sites are using? This is a brief guide on all the options you have when you build eLearning websites!

by Siddhant Jain