Suada

Suada is a learning retention platform created by David Thomson, the Founder and CEO of Suada, based in Kettering, United Kingdom. Most training looks fine on paper: courses get completed, quizzes get passed, dashboards turn green, and organisations still do not know what stuck, what changed or who actually understood it. Suada exists to solve that. The platform combines teach-back, coaching, social learning, AI support, expert confirmation and reusable knowledge capture to make learning visible, provable and far harder to fake. Organisations use Suada for sales transformation, learning retention, AI literacy and compliance, and broader capability building. The named systems taught on Suada were created by David Thomson and are available to organisations through Suada.

Learners prove what they learned by teaching it back on video, rebuilding the lesson in images they choose. A tutor or coach, human or AI, reviews each teach-back, so managers see who understood it, not just who clicked through.

Everything sits in one place: courses, modules, lessons, knowledge checks, tests and assessments, on the web and in native iOS and Android apps. AI tutors answer learners' questions inside each course. Groups and chat turn training into social learning, and leaderboards keep teams moving. Certificates and digital badges come through Accredible.

Ready-made programmes include the Sales Transformation Programme and EU AI Act AI literacy. Suada is certified to ISO/IEC 27001:2022 by Auva, a UKAS-accredited certification body (certificate 2824).