eLearning Marketing

January 16, 2020

The Top Browser Push Notifications Platforms

Looking for a tool to leverage the advantages of using browser notifications to market your eLearning company? In this article, I'll share the top browser push notifications platforms that can help you implement your campaign. You'll also get extra tips on how to use browser notifications by reaching out to new audiences through different channels.

by Christopher Pappas

January 9, 2020

How Does AI Help Marketing Strategies In 2020?

Marketing is as fundamental to a business as its product or services. We might not realize it but a lot of products that we know today became popularly known because of their marketing campaigns.

by Divyesh Aegis

January 4, 2020

10 Hot eLearning Topics To Cover In Your Article On eLearning Industry's Platform

Offering readers value-added content that’s interesting and informative is no small feat. Especially when you want those readers to convert into loyal customers. In this article, I’ll highlight 10 hot topics to cover in your eLearning Industry article.

by Christopher Pappas

December 31, 2019

Geo-Bidding PPC Marketing: Everything LMS Companies Should Know

Do you need to increase your online visibility and broaden your prospects reach without going over your marketing budget? Try PPC Advertising. It is one of the best marketing strategies any eLearning marketer can follow to target the ideal LMS buyers. In this article, I’ll share everything LMS companies should know about launching a geo-bidding PPC ad campaign.

by George Pappas

December 20, 2019

Top 7 Small Business SEO Strategies To Have Better Visibility

SEO (Search Engine Optimization) is a mandatory process that any online business should adopt if they want to be visible.

by Ankita Sharma

December 6, 2019

8 Overlooked Reasons To Add Your Listing In An eLearning Course Marketplace Directory

These days, everyone’s first port of call is Google. So why would you need an online directory listing as well? In this article, I’ll highlight 8 unexpected benefits of eLearning course marketplace directories.

by Christopher Pappas

December 1, 2019

8 Tips To Create A Style Guide For Your LMS Content Marketing Strategy

Do your LMS marketing materials accurately reflect a consistent brand image? In this article, I’ll share 8 tips to create a style guide for your LMS content marketing strategy.

by Christopher Pappas

November 29, 2019 | Sponsored

Marketing Must-Haves: Tips, Tricks And Techniques To Launch A Winning Learning Program

Marketing an existing product is different from pushing a brand new one. What techniques can you use to get your eLearning program into the public eye?

by Gourav Sinha

September 5, 2019

Why Customer Segmentation Is Important For eLearning Business

Customer segmentation allows you to get to know more about your clients. A generic or universal approach is ineffective in today's very social market. Personalized experiences are the key to the kingdom, and market segmentation can open the giant gates for eLearning business.

by Emily Andrews

August 28, 2019

4 Tips For eLearning Professionals From The Marketing Handbook

eLearning and marketing are not so different from each other. But does this similarity between marketing and eLearning mean that eLearning could actually steal some pages from the marketing handbook? Yes, it does! Here are 4 marketing tips that eLearning professionals can learn from.

by Debadrita Sengupta

August 23, 2019

Why Client Engagement Matters To Your Online Course Business

How much more profitable would your online course business be if you could significantly cut back on marketing because you’re retaining existing clients and upselling more clients?

by Mike Weiss

August 14, 2019

Mobile Attribution 101: How To Make Sure Your App’s PPC Campaigns Are Actually Delivering

People download apps using their phones and tablets because that’s where they will use them. Tracking mobile app downloads conventionally doesn’t work.

by Birbahadur Singh Kathayat