Content Marketing

August 16, 2018

6 Steps For Creating A Content Marketing Strategy

Content marketing strategy refers to marketing development plan that manages tangible media. Whenever we post any content to a website there are some things we should keep in mind, for example who you are creating the content for, how you will schedule and manage content etc.

by Sunny Maurya(Google Analytics Qualified)

August 11, 2018

8 Free eLearning Marketing eBooks: The Ultimate List

This article lists 8 free eLearning Marketing eBooks, containing insight from the industry’s top experts. Ideas, strategies, and methods are gathered here to help you succeed in such a competitive market.

by Christopher Pappas

August 5, 2018

Switching From Traditional To Content Marketing: 9 Benefits For eLearning Companies

Is traditional marketing missing the mark? Are you looking for cost-effective ways to hit your sales targets? In this article, I’ll share the top benefits content marketing can bring to eLearning companies.

by Christopher Pappas

July 13, 2018

Guest Post: Using It For SEO Link Building

Link building is one of the most difficult aspects of search engine optimization. Yet to rank well in the search engine results pages, you need to acquire quality links from trusted websites, since inbound links are a significant ranking factor.

by Elanora Brown

July 11, 2018

5 Ways Of Reaching Your Learning Audience Where They Are

As modern audiences become more tech savvy—and technology continues to adapt, get smarter, and grow—potential customers are less likely to let brands and organizations into their lives. Here are some tips for reaching them authentically where they already spend their time.

by Stephen Newman

July 9, 2018

Learning Content Distribution Strategy: How To Scale Delivery

When it comes to scaling your learning business, crafting a content distribution strategy is key. Our tip touches on different content delivery methods.

by Stephen Newman

July 8, 2018

PPC Vs. Content Marketing: What's The Best Approach For LMS Vendors?

Pay-per-click advertising and content marketing are often pitted against each other. Is there a clear winner when it comes to promoting your LMS software?

by Christopher Pappas

July 1, 2018

Tweet All About It: How To Use Social Media Buttons To Build The eLearning Buzz

Social networking sites seem to be a modern necessity. But is there really a way to use Facebook, Twitter, and similar platforms to promote your eLearning course? In this article, I’ll share 5 tips to build an online presence and attract new online learners with the help of social media buttons.

by Christopher Pappas

June 20, 2018

8 Ways To Use Content Marketing To Attract New Online Learners

Are you trying to boost your eLearning enrollment rates? Looking for ways to increase your eLearning course sales? In this article, I’ll share tips to use content marketing to reach new online learners.

by Christopher Pappas

May 24, 2018

7 Benefits Of Publishing eLearning Articles

Curating eLearning content can help you save time and money when developing your eLearning course. But you still need a way to reach your target audience so that you fill those virtual seats. In this article, I’ll highlight some of the top reasons why publishing new eLearning articles can benefit your organization.

by Christopher Pappas

May 17, 2018

3 Ways To Be A Productive Content Marketer

Many people I know confuse productivity with being busy. They assume doing too many things simultaneously is being productive. This is such a big misconception that needs to be shattered.

by Megha Parikh

May 4, 2018 | Sponsored

LMS Marketing Strategy: Content Marketing – Build Your Strategy Around One eBook

Everybody loves freebies. But is there a way to boost your conversion rates with a single downloadable eBook? In this article, I’ll share tips to maximize results with an effective content marketing strategy that hinges on one eBook.

by Gordon Johnson